Local SEO

Don't keep SEO and PPC siloed. Navah Hopkins answers a reader's question about where SEO and PPC align and can empower each other

A new SEO poisoning campaign is underway, dropping the Batloader and Atera Agent malware onto the systems of targeted professionals searching for productivity tool downloads, such as Zoom, TeamViewer, and Visual Studio. These campaigns…

Use these expert tips to level up your freelance SEO game, make what you're worth, and enjoy a successful career as a freelancer. Freelancing is often romanticized and seen as an escape from an annoying boss who doesn’t value you. But…

Local SEO is a strange beast. Mastering it for an enterprise requires both knowing how to do “national” SEO, Google My Business SEO, and then understanding how Google treats your target search queries in different markets. That means…

Keyword research, link building, HTML & CSS – these are all skills that are not directly needed by an enterprise SEO. You are not a jack-of-all-trades. You are not a growth hacker. This is not traditional SEO. In enterprise SEO, …

Have you ever found out that someone doing the same SEO job has a better salary? And how do you know what salary to request in an SEO-related job interview, anyway? Search Engine Journal has just conducted our first State of SEO…

With 90% of consumers searching for local businesses online, local SEO is an essential marketing tool for businesses looking to attract potential customers. Whether you have a physical location or an online business that serves a…